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Preview: Strawberry Music Festival featuring the Tuborg Electronic Party

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One of China's largest touring music festivals is preparing to descend on Yunnan the weekend after the National Day holiday. The 2016 Strawberry Music Festival (草莓音乐节) has fall dates across China, and will rumble into Kunming for two days of musical bliss on October 15 and 16. It features a jam-packed staged devoted to international electronic music sponsored by Danish-owned Tuborg Beer.

Known for putting on monstrous shows in some of the country's largest cities, festival organizers at Modern Sky Laboratories and Tuborg have chosen the shores of Dianchi Lake for this year's Kunming version. An ambitious line-up of 26 bands and solo acts will grace two separate stages over the course of the two-day event.

As a special addition, the festival also features the DJ and electronic music stage organized and sponsored by Tuborg. In total 13 DJs and MCs will spin hip-hop, rap, trance and everything in between. Billed as a "call for people to unrestrainedly join the electronic music tribe", the Tuborg Beer Release Electronica Stage will feature performances by the UK's Conrank, Beijing-based Coco Van Kleef, Kunming's own Maxxi and many others.

This year's Strawberry Music Festival will take place at the Kunming Dianchi International Convention Center (昆明滇池国际会展中心), an enormous facility normally reserved for for trade shows and large government functions. The festival will take place outdoors at the complex's main square, an area replete with fountains, reflecting pools surrounded by multi-story decks from which to overlook all the goings on.

In addition to live music ranging from grunge to punk to folk to psytrance, the festival will feature several user friendly tents as well. Among these are a tribal face painting and group photography area, a spray painting and graffiti wall, an audience-wide beer shotgunning contest sponsored by Tuborg, and various food and beverage stalls.

Strawberry Music Festival scheduled line-up


October 15

Strawberry Stage (草莓舞台)

13:30-14:00 Magic Pony (魔术小马驹)
14:30-15:00 Mayuan Poets (麻园诗人)
15:40-16:20 Glow Curve (发光曲线)
17:00-17:45 Askar Grey Wolf (艾斯卡尔·灰狼)
18:30-19:15 Longshendao (龙神道)
20:00-20:50 Julian Chen (陈志朋)
21:30-22:30 New Pants (新裤子)

Dance Stage (爱舞台)

14:00-14:30 For Fun(宿舍之星)
15:00-15:40 Cui Yuewen (崔跃文)
16:20-17:00 Rolling Bowling (旋转保龄)
17:45-18:30 Low Wormwood (低苦艾)
19:15-20:00 Mr Chelonian (海龟先生)
20:50-21:30 Xie Tianxiao (谢天笑)

Tuborg Electronic Stage (乐堡啤酒·RELEASE电子舞台)

15:00-16:00 Louie Louie
16:00-17:00 Rhymi
17:00-18:00 Maxxi
18:00-19:00 Conrank (UK)
19:00-20:00 Gretta (RU)
20:00-21:00 Jason Dalee

October 16

Strawberry Stage (草莓舞台)

13:30-14:00 Blue Guy (跳大海)
14:30-15:00 Big Lottery (大乐透)
15:30-16:00 Zhou Fengling (周凤岭)
16:30-17:10 Da Bang
17:50-18:30 Yaksa (夜叉)
19:30-20:30 Madi (马頔)
21:30-22:30 Miserable Faith (痛仰)

Dance Stage (爱舞台)

14:00-14:30 Mr Hai (海先生) (宿舍之星)
15:00-15:30 The Fallacy (疯医)
16:00-16:30 Casino Demon (赌鬼)
17:10-17:50 Hang Tian (杭天)
18:30-19:30 Peng Tan (彭坦)
20:30-21:30 Su Yunying (苏运莹)

Tuborg Electronic Stage (乐堡啤酒·RELEASE电子舞台)

14:00-15:00 Stoner
15:00-16:00 Tuland
16:00-17:00 Bass Guo
17:00-18:00 Coco Van Kleef
18:00-19:00 Shen Yue
19:00-20:00 Greg Katona (HU)
20:00-21:00 Giftback

Ticketing and travel details

Advance single day tickets to the 2016 Strawberry Music Festival cost 120 yuan for those with a student identification card and 150 for everyone else. Two-day passes run 260 yuan. Both types of tickets can be purchased online at Damai. The festival will be held from 1-10:30pm both days.

The Kunming Dianchi International Convention Center sits just over ten kilometers south of the city center at the north end of the lake. The K31 bus stops just outside the main entrance on Huan Hu Dong Lu (环湖东路) at the Dianchi Convention and Exhibition Center station (滇池会展中心). Bus number K28 stops east of the venue gate at the East Lake Ring Road station (环湖东路口). A taxi from the city center will cost in the neighborhood of 50 yuan.

New Pants image Modern Sky
Mayuan Poets image: Sina
Venue image: CLZG

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